1. How is sustainability defined in the text?
Sustainability is defined as a way of responding to a current economical crisis, ideally sustainability is to maintain our current resources without harming the environment. Processes which meet the need of the present without damaging future resources.
2.What are the main characteristics or tendencies of Capitalism?
Capitalism is a structure held in place so organisations can gain financially from resources we need, it constantly searches for new things to commodify for the sake of profit.apitalism thrives in creating then subsuming the other.
3. Define a 'crisis of Capitalism'. Offer an example.
A 'crisis of capitalism' occurs when there is no more resource to give to the point where there's nothing else to resource for profit. Organisations then exploit the matter they have created ie. Al gore "an inconvenient truth" brainwashed citezens to resort to bio fuels, highly expensive bio fuels in order to make profit and make the citezen believe they are doing a good deed.
4. What solutions have been offered to the sustainability question? Are these successful or realistic? - If not why are they flawed?
Four solutions are offered for businesses to become sustainable. The first is the reduction of waste from more efficient resourcing and the second requests to use environmentally friendly, non toxic, materials and methods of production. The third suggests commercial restructure for example offering a service instead of a product. The fourth is to reinvest in human and natural capital, sustaining primary ecosystems.
In theory these ideas work. however it would be expensive to overhaul the system and it is apparent that new technologies do more harm than good.
5. Is the concept of sustainability compatible with Capitalism?
The concept of these two running side by side is a bit of a tall story, with one sustainability proving to be a good thing whereas capitalism will tell us different, the perfect ideal of going green is just another attempt for organisations to put our hands in our pockets and spend money on a cause we think is good. the capatilist movement puts there "wallets before the world."
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